BSB40820
Certificate IV in Marketing and Communication
Course Outline
The BSB40820 Certificate IV in Marketing and Communication is suitable for those individuals who would like to learn how to use well developed marketing and communication skills and already have a broad knowledge base in a wide variety of contexts.
Individuals that graduate from this course usually become employed in areas that require the application of solutions in a defined range of unpredictable problems and the analyse and evaluation of information from a variety of sources.
Graduates may be required to provide leadership and guidance to others with limited responsibility for monitoring the output of their colleagues, in a majority of instances they typically report to more senior practitioners.
Mode of Delivery
Face to Face Classroom
Delivery Location
Suite 1.09 & 1.10, 425 Docklands Drive, Docklands VIC 3008
Eligibility Criteria
Academic Requirements:
There are no academic pre-requsites to this course.
Age Requirements:
All students must be aged 18 years or over at the time of applying for admission to the Academy (all students).
Enrolment Interview:
A students selection for enrolment into our courses is dependent on Oscar Academy enrolment staff approval. This approval is based on whether or not your previous qualifications and academic performance meet the selection criteria during the pre-training assessment interview. This occurs prior to the confirmation of enrolment at Oscar Academy.
English Language/Literacy/Numeracy requirements:
Prior to enrolment, a student must provide satisfactory evidence of their level of literacy and numeracy skills in order to be considered for course enrolment.
Students are required to successfully complete a test their LLN skills by completing an appropriate level LLN test.
If learners do not meet the English and LLN requirements, learners will be asked to take further Language, literacy and numeracy training e.g. Foundation skill programs.
Learners who do not possess basic computing skills will be referred to take basic computer skills course before the commencement of the course.
Computer Skills:
Applicants should have basic computer and MS Office skills (MS Word, Excel and Power point) and have access to personal computer
Educational Pathways
After achieving the BSB40820 Certificate IV in Marketing and Communication, graduates are able to enrol into the BSB50620 Diploma of Marketing and Communication with Oscar Academy.
Employment Pathways
Participants completing the BSB40820 Certificate IV in Marketing and Communication have employment opportunities in the following roles:
- Marketing Assistants
- Customer Service Officer
- Marketing Administrator
- Public Relations Officers
Duration
The total duration for this course is 600 hours (26 weeks, including holidays) which includes:
600 hours of the study load as face to face learning and assessment activities
The students are expected to attend 20 hrs face to face learning per academic week.
RPL / Credit Transfer
Students with prior learning and work experience can apply for RPL. Students who have completed corresponding units of competency and/or units contained within the packaging rules can apply for Credit Transfer. RPL evidence must include some of the following:
- Work experience
- Life experience
- Previous study
- Professional development programs
- If you wish to apply for RPL or Credit Transfer, please notify Oscar Academy staff at the time of enrolment.
Fee Information
Application Fee: $250 (Non refundable) Tuition Fee: $7,500 Material Fee: $750 Total Fees: $8,500
Oscar Academy will not accept payment of more than $ 1500 from any individual student prior to the commencement of their course or at any given time.
Further fee / charges information can be found in student handbook or by contacting the Oscar Academy administration office on 1300 567 227,
Tuition fees and other compulsory costs (equipment, uniforms etc.) may change from year to year. However students continuing in their current qualification will not incur any fee increases
Material Fees includes but not restricted to books, Tutorials and course documents.
Assessment Method
Assessment is structured throughout the course. If students are unable to achieve competency, additional support is provided through mentoring and access to re-assessment as outline in our policies and procedures. Assessment requires achievement across all tasks to demonstrate competence and includes:
• Written Questions and Answers
• Projects/Case Studies
• Practical Demonstrations/Observations
Important Information
Student Handbook, Policies and Procedures, Fees and Charges
Information about our training and assessment, policies and procedures are included in the student handbook and should be read by the student, prior to enrolment into the course in addition to the Student Prospectus which is also located at oscaracademy.edu.au. These documents contain important information about your training course, fees and charges including our refund policy.
Weeks | Unit Details | Contact Hours | Assessment |
1-2 | BSBCMM401 Make presentations | 40 | Week 2 |
3-4 | BSBCRT401 Articulate, present and debate ideas | 40 | Week 4 |
5-6 | BSBMKG433 Undertake marketing activities | 40 | Week 6 |
7-10 | BSBWRT411 Write complex documents | 80 | Week 10 |
11-12 | Term One Two week break | ||
13-15 | BSBMKG431 Assess marketing opportunities | 50 | Week 15 |
15-17 | BSBMKG434 Develop and apply knowledge of communications industry | 50 | Week 17 |
18-20 | BSBFIN401 Manage meetings | 50 | Week 20 |
20-22 | BSBLDR413 Lead effective workplace relationships | 50 | Week 22 |
23-24 | Term Two Two week break | ||
25-26 | BSBTWK503 Manage meetings | 40 | Week 26 |
27-29 | BSBTEC403 Apply digital solutions to work processes | 60 | Week 29 |
30-32 | BSBMKG435 Analyse consumer behaviour | 50 | Week 32 |
32-34 | BSBMKG439 Develop and apply knowledge of communications industry | 50 | Week 34 |
Total Contact Hours | 600 |
| |
Unique Student Identifier
Students are required to obtain a Unique Student Identifier (USI) prior to commencing their course. The USI provides students with the ability to obtain a complete record of their Vocational Education and Training records from a single online source. Oscar Academy will not issue a Certificate or Statement of Attainment to a student who does not have a USI unless they fall under the USI exemptions. You can obtain a USI from www.usi.gov.au or Oscar Academy can obtain it on your behalf once you complete and Application for USI which will be provided to you with your enrolment form. If you are an offshore international student studying outside of Australia then you are exempt from having a Unique Student Identifier: www.usi.gov.au/pages/exemptions.aspx
Identification of Student Needs and Student Support
Student needs are declared by the applicant at the time of enrolment: the application form allows the applicant to self-declare where they have learning disabilities.
- Every student is interviewed either face-to-face or over the telephone to attempt to establish the applicant skill and knowledge levels, their current employment and how that relates to the course content and interaction.
- Where language, literacy and numeracy are in question Oscar Academy has a language, literacy and numeracy (LLN) assessment they may undertake to confirm their level of language, literacy and numeracy skills.
- Reasonable adjustments to training and assessment will be made and additional support (e.g. LLN, assistive technology, additional training, alternative delivery and assessment modes and methods) provided where students with physical attributes or specific learning needs are identified as requiring these changes to complete their training and assessment.
- Refer to the College policy and procedure manual for further details of identifying and supporting client learner needs.